MEDIAWORKS - the digital marketing agency - has reported a 50 per cent increase in monthly revenues over the last 12 months.
The rapid growth has now positioned the company to comfortably deliver more than £10m in revenue in the coming 12 months, despite continued economic uncertainty owing to the Covid-19 pandemic.
The business, whose HQ is in Newcastle, has added 44 new staff across all divisions across the country, bringing its headcount to 132.
Mediaworks has revealed its impressive performance off the back of its brand relaunch and founder and CEO, Brett Jacobson, says the success of the last year has helped crystallise why the agency has been able to grow so successfully through this period.
“It’d be an understatement to say 2020 was a worrying time for everyone,” said Jacobson.
"However, in adversity, we found our clear sense of purpose. We’ve been doing it for years, but it became very apparent in the last 12 months that the work we do, enables clients to take ownership of their own futures.
"When people aren’t sure what’s round the corner in these uncertain times, we offer a very reassuring view of the digital opportunities ahead.
"From independent corner stores to high street giants, the last 12 months has shown everyone that future business success is about having a positive digital presence.
"Our partners were all trying to figure out what their futures looked like and we had absolute clarity on the answers for them. We’d just never articulated that proposition externally.
"The rebrand is the time for us to take ownership of our own future and reflect far more accurately what this incredible team does day in, day out.”
He added: “This new positioning is the visual realisation of how we help positively secure our clients’ digital performance beyond today, combining data, tech, creativity and strategy, to allow them to own their future.
"This is our launchpad which gives us enormous confidence to plan aggressively for 2021."
The rebrand, completed by the team’s Leeds-based branding division, has manifested itself in the launch of new website (www.mediaworks.co.uk) - a project also internally developed and produced.
Mediaworks has picked up national and international digital marketing briefs for the likes of Cath Kidston, Dune London, Johnson & Johnson, Miele and LADbible Group. And through acquisition, it added a dedicated brand development team to operations at the start of 2020 and launched its digital PR division at the end of the year, creating a full end-to-end digital service offering across marketing, branding, intelligence and experience.
The company has now set its sights on creating a further 50 jobs this year, as well as firmly establishing itself outside of existing territories with expansion into Manchester and Dublin.
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