BARBOUR has announced a new biodiversity project with The Prince's Countryside Fund (PCF) to mark the coronation of King Charles III and Queen Camilla.

The clothing brand will fund a pilot project in the North East to run a workshop in autumn this year for up to 20 small family livestock farms who wish to further develop their understanding on biodiversity.

More than 80 per cent of farmers surveyed by the PCF, which was founded by His Majesty in 2010 while he was The Prince of Wales, said that they wanted to do more to help and protect the environment thus ensuring they had more sustainable and viable businesses for the future but many lacked knowledge and expertise in this area.

The format of the workshop will be created and delivered by an expert consultant chosen by the PCF and coordinated by a trusted partner of the PCF, responsible for farmer recruitment and communication.

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Dame Margaret Barbour, chair of Barbour, said: "We are delighted to be working with the PCF on this important initiative to support sustainable farming across the UK and upskill the PCF’s farming community.

"As well as helping farmers to ensure a thriving environment on farms for generations to come, the project aligns with Barbour’s sustainability commitments to protect nature, reduce carbon, and encourage flourishing and prosperous communities."

Keith Halstead, executive director of the PCF, said: "We are very grateful to Barbour for their continuing support of our charity through this new biodiversity workshop, which forms part of the PCF’s wider commitment of helping British farming families to improve the environment on their farm.

"The PCF firmly believes in supporting productive agriculture that is in harmony
with nature, and this new workshop demonstrates our commitment, like Barbour’s, to building a more sustainable future for all rural and farming communities."