Newcastle Hospitals Charity is set to launch a powerful new campaign.

Reflecting the unique bonds formed between staff and patients at the city's hospitals, the initiative involves real-life patients and their families, along with the health professionals and key workers who have cared for them.

Newcastle Hospitals Charity’s Director, Teri Bayliss, said: “It is important to celebrate the unforgettable bonds that give people hope, strength, happiness and compassion when they need it most, and this campaign is a powerful way to shed some light on how, under the right conditions, our regional identity serves to strengthen that."

Stefan Lepkowski from Northumberland, who featured in the campaign, said: “My family and I have greatly benefited from the absolutely brilliant care provided by NHS staff at the RVI, as well as from a number of initiatives funded by the charity following our son’s accident.

"It is incredible to reflect on the unique relationship my family and I formed with Dr Asif Hasan and his team, who helped save my son’s life. He will forever hold a special place in our family’s hearts, and I am glad this campaign captured that unforgettable bond whilst raising important funds for Newcastle Hospitals Charity”.

For more information on the charity, visit: https://charity.newcastle-hospitals.nhs.uk/