Go North East, the region's largest bus operator, will provide free bus journeys for veterans and Armed Forces members this Saturday.
This offer extends to all serving personnel in uniform, personnel carrying a military ID card, veterans with a medal or veteran’s badge, and cadets.
Ben Maxfield, business director at Go North East, said: "We are delighted to offer free travel for veterans on Armed Forces Day.
"Many of our colleagues are ex-armed forces and we are committed to supporting this cause."
Go North East not only endeavours to support veterans through travel initiatives, but also presents career opportunities.
The company recognises and appreciates the skills that people obtain from military service.
Peter Gibson, GNE bus station supervisor and former infantry signaller in the British Army, said: “I’ve been at Go North East for 20 years now. I really like the structure that this career gives me.
"The free travel initiative will be warmly received this Saturday.”
Christina Murrell, managing director at Veterans at Ease, also commended Go North East: "This is a wonderful gesture that shows Go North East’s ongoing commitment to the men and women who serve our country, sometimes in very difficult and dangerous situations."
To apply to Go North East, visit: www.elitebusdriver.co.uk/northeast
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